Double concentrate - use less per load. Anti-static, anti-cling. Imparts softness and fluffiness to fabrics in the final rinse cycle. Reduces wrinkling, makes ironing easier. Neutralizes any residual alkalinity from detergents, bleaches. Leaves fabrics with the correct pH for skin. Greatly reduces the possibility for itching/rashes/break- outs. Use in front or top load machine.